• Automation Triggers
- Tag-based activation
- Opt-in form subscriptions
- Broadcast message opens
- Goal-based exit conditions
• Messaging Control
- Custom "from" names and emails
- Engagement-based sending
- Individual postal routes per message
- Multiple composition options:
- Drag-and-drop builder
- WYSIWYG editor
- Raw HTML
• Management Tools
- Full suppression capabilities
- Exclusion controls
- Engagement tagging
- Comprehensive analytics:
- Domain-specific delivery reports
- Message heatmaps
- Summary reporting